Omnichannel Sales & Digital Customer Journey Specialist | Specialist Omnichannel-Vertrieb & Digitale Customer Journey (w/m/d)

HUK-COBURG VVaG

Coburg, Bayern, Deutschland
Published Mar 31, 2026
Full-time
No information

Job Summary

As an Omnichannel Sales & Digital Customer Journey Specialist at HUK-COBURG, you will be responsible for shaping the omnichannel strategy for the company's website. Your day-to-day role involves managing the interface between sales development and digital presence, ensuring a seamless customer journey across online and offline channels. You will lead interdisciplinary projects, coordinate digital services including AI and analytics, and manage reporting for sales planning. This position requires a blend of marketing expertise, technical understanding of software development processes, and the ability to drive innovation in the insurance sector. The role is particularly attractive due to its high level of responsibility in a leading German insurance group, offering flexible working models (up to 50% remote), 31.5 days of vacation, and extensive professional development opportunities within a supportive team environment.

Required Skills

Education

Degree in Business Administration, Business Informatics, or vocational training as an Insurance and Finance Clerk; Insurance Specialist (Versicherungsfachwirt) qualification is desirable.

Experience

  • Several years of experience in project management or sub-project leadership
  • Professional experience in marketing and sales, specifically within the online sector
  • Experience working with financial or insurance products
  • Proven experience using agile frameworks and modern digital tools
  • Experience in managing data-driven projects and software development lifecycles

Languages

Not specified

Additional

  • Location: Coburg, Germany. Full-time position (38 hours/week). Permanent contract. Requires high level of personal responsibility and cost awareness.