Marketing Technology Consultant - Customer Data Platform | Marketing Technology Consultant (w|m|d) - Customer Data Platform

Job Summary

This role involves driving the evolution and success of the Customer Data Platform (CDP), specifically Tealium, within a large organization. The consultant will be responsible for developing the CDP into a key success factor for data-driven marketing, offering practical training and tailored advice to marketing managers to maximize platform utilization. Key responsibilities include coordinating collaboration across various departments—Marketing, IT, Data Teams, Legal, and business units—acting as the central technical interface. Candidates must possess a strong background in marketing technology, digital tracking, analytics, and project management, coupled with the ability to translate complex business requirements into practical, user-centric solutions. The position requires a proactive, solution-oriented approach and strong analytical-technical skills to ensure efficient, future-proof implementation of all CDP-related measures and processes.