Associate Director, Brand Marketing (Haematology) | Biologe (m/w/d)
CSL Behring GmbH
Job Summary
As an Associate Director of Brand Marketing (Haematology), you will be a key driver of brand and disease area strategies within the International region. Your day-to-day responsibilities involve collaborating with cross-functional teams and affiliates to develop insight-driven go-to-market strategies, managing regional brand budgets, and overseeing lifecycle initiatives. You will act as a central point of contact for internal and external stakeholders, including medical, regulatory, and KOL networks, ensuring that marketing plans are executed with precision and aligned with corporate goals. This role requires a strategic mindset to map market archetypes and optimize performance through data-driven KPIs. What makes this position unique is the opportunity to influence brand adoption and market expansion for life-saving therapies within a global biotherapeutics leader, operating in a high-impact, multicultural matrix environment that balances regional consistency with local market needs.
Required Skills
Education
Graduate degree or equivalent required; Postgraduate qualification preferred.
Experience
- 8-10 years of healthcare experience.
- 7+ years in pharmaceutical or biotech brand sales and marketing.
- Proven track record of driving brand strategy with operational excellence and delivering above-market results.
- Experience leading above-country marketing initiatives and influencing diverse, multicultural matrix teams.
- Experience leading complex, multi-stakeholder initiatives.
Languages
Additional
- Must have the right to work in the respective location (Germany, UK, or Spain).