Performance and Automation Marketing Manager | Marketing Manager (m/w/d)

Krannich Group GmbH

Weil der Stadt, Baden-Württemberg, Deutschland
Published Mar 10, 2026
Full-time
No information

Job Summary

As a Performance and Automation Marketing Manager at a leading international photovoltaic wholesaler, you will serve as the architect of the digital customer journey. Your primary focus is leveraging HubSpot as a central engine to drive global growth, managing lead generation, and optimizing conversion rates throughout the full funnel. You will act as a strategic consultant for 31 international branches, enabling them to execute high-performance campaigns and automated processes. Day-to-day, you will build KPI dashboards, ensure seamless data flow between ERP and marketing systems, and collaborate closely with SEA and content teams to scale personalized campaigns. This role is ideal for a data-driven professional who enjoys technical system management and cross-functional leadership. The position offers a modern work environment with flexible home-office options and the opportunity to contribute directly to the global transition toward renewable energy.

Required Skills

Education

Completed university degree, ideally with a focus on Marketing.

Experience

  • Extensive professional experience with HubSpot systems and automation
  • Proven track record in full-funnel optimization and lead management
  • Experience in managing international marketing activities and supporting global branches
  • Professional background in data-driven growth management and KPI dashboard creation
  • Experience in cross-departmental collaboration between Marketing, Sales, and IT

Languages

German (Fluent)English (Fluent)

Additional

  • The position is based in Weil der Stadt with partial home-office flexibility. Requires the ability to translate complex technical processes into efficient workflows for international teams.