Lecturer in Online Marketing and Search Engine Optimization | Dozent Online Marketing Suchmaschinenoptimierung ( (m/w/d)

IU Internationale Hochschule

Stuttgart, Baden-Württemberg, Deutschland
Published Mar 6, 2026
Full-time
No information

Job Summary

As a Lecturer for Online Marketing and SEO at IU International University, you will bridge the gap between academic theory and professional practice for dual-study students. Your day-to-day responsibilities involve delivering high-quality, interactive lectures and tutorials based on provided module handbooks, covering essential topics such as On-page measures, Off-page strategies, ranking analysis, and performance controlling. You will play a vital role in supporting students' individual development by helping them apply scientific knowledge to real-world business scenarios. This position is particularly attractive for professionals looking to share their expertise in a modern, digital educational environment. With small class sizes of maximum 40 students, you enjoy significant creative freedom and flexibility in your teaching approach. The role offers excellent networking opportunities within a dynamic team that embraces AI-supported tools and innovative educational technologies, making it a perfect fit for those passionate about shaping the future of digital marketing education.

Required Skills

Education

University degree in Marketing, Business Informatics, or a related discipline.

Experience

  • Professional experience in the field of Online Marketing and SEO
  • Previous experience in academic teaching (e.g., as a tutor, teacher, or research assistant) is preferred
  • Experience in connecting scientific theory with practical business applications
  • Interest and familiarity with innovative, digital, and modern educational methods

Languages

German (Fluent)

Additional

  • Location: Stuttgart. Start date: April 1st, 2026. Scope: 18 teaching units. This is a freelance teaching position on a fee basis. Applicants must provide a CV and relevant work references.