Senior Performance Marketing Manager | Senior Performance Marketing Manager (m/w/d)

Job Summary

As a Senior Performance Marketing Manager at FUNKE, you will play a pivotal role in driving the digital transformation of one of Germany's leading media groups. Operating from Munich or via a full-remote setup, you will be responsible for developing and executing cross-channel strategies for Paid Social and Display Advertising. Your day-to-day will involve defining complex audience segments, managing high-impact campaigns across platforms like Meta, TikTok, and Google Ads, and conducting rigorous A/B testing to optimize conversion rates from visitors to applicants. You will work closely with data teams to ensure technical tracking excellence and utilize AI tools for trend forecasting. This role is ideal for a data-driven professional who enjoys blending analytical rigor with creative template development. FUNKE offers a dynamic environment with a focus on work-life balance through hybrid models, professional development via their internal academy, and a collaborative culture that values innovation and open feedback.