Digital Marketing Optimization Specialist | Digital Marketing Optimisation Specialist (m,w,d) German or Dutch
Personalbüro U. Herrmann
Job Summary
This role focuses on implementing and managing high-value digital advertising campaigns for clients, primarily within the Lisbon-based team. Day-to-day responsibilities include building keyword packs, managing bids, and suggesting budget allocations to maximize client ROI. You will analyze data at both account and campaign levels to generate reports and refine optimization strategies across Search, Mobile, and Video platforms. A key part of the position involves identifying sales opportunities within existing accounts and adapting operational processes for better efficiency. This role is particularly attractive for professionals looking for an international career in Portugal, offering a hybrid work model and a comprehensive relocation package. You will work in a dynamic B2B environment where you can leverage your analytical skills and stay at the forefront of digital marketing trends while collaborating with a creative, supportive team.
Required Skills
Education
AdWords Search fundamentals certification is considered an advantage; otherwise, Not specified.
Experience
- Minimum 1 year of experience in Digital Marketing roles
- Professional experience working in a B2B environment
- Proven experience with active use of digital/internet and online advertising applications
- Experience in data analysis and reporting at account and campaign levels
- Demonstrated capacity for critical thinking and attention to detail
Languages
Additional
- Must be able to work in Lisbon, Portugal under a hybrid model (2 days in office). Position requires fluency in either German or Dutch. Candidates must be available for specific start dates in March.