Web Analyst | Webanalyst (m/w/d)
Mobilezone GmbH
Job Summary
As a Web Analyst at Mobilezone GmbH, you will take strategic ownership of a future-oriented tracking setup across a diverse technical landscape. Your daily responsibilities involve maintaining and evolving tracking systems, developing custom JavaScript scripts for consistent data collection, and collaborating closely with performance marketing teams to optimize the Google Marketing Platform. You will bridge the gap between technical teams and business stakeholders, implementing A/B testing alongside UX and development teams to drive conversion and revenue. This role is ideal for a proactive professional who enjoys solving complex tracking challenges within a heterogeneous tech stack including React, PHP, and Spryker. The position offers a competitive salary and the opportunity to work in a leading technology provider that values innovation, offering benefits like remote work options and professional fitness memberships.
Required Skills
Education
Degree or vocational training with a technical or analytical focus (e.g., Computer Science, Business Informatics, Digital Analytics).
Experience
- Several years of professional experience in web analysis, tracking, or tag management
- Proven expertise in implementing custom tracking solutions using JavaScript
- Experience working with complex tech stacks including React frontends and PHP backends
- Professional experience in performance marketing collaboration and A/B testing implementation
Languages
Additional
- The role requires a hands-on mentality and the ability to work cross-functionally between technical and business departments. Location is based in Cologne, Germany, with remote work options available.