Brand Activation Expert | SAMSUNG - Brand Activation Expert (m/w/d)

Job Summary

The Brand Activation Expert will be responsible for the planning, development, and control of various brand initiatives, primarily focusing on B2C marketing activities. This role involves significant project work, requiring optimal resource utilization and keen attention to key stakeholders. A major component of the job is the development and design of marketing campaigns, overseeing their implementation and execution. The expert will collaborate closely with various cross-functional teams, including Marketing, Product Development, Finance, and Legal, to align on KPIs and drive them forward. Success in this role requires a degree in business administration or equivalent, practical experience in areas like experiential and retail marketing, and strong digital expertise (e.g., CX, Social Media, CRM). Fluency in English is a prerequisite for effective international collaboration and agency management.