Brand Activation Expert | SAMSUNG - Brand Activation Expert (m/w/d)
matchING Engineering GmbH
Job Summary
This role requires a dedicated Brand Activation Expert to take ownership of planning, developing, and controlling various brand initiatives, focusing primarily on B2C marketing activities for Samsung. You will be responsible for designing and evolving comprehensive campaigns, overseeing their implementation, and ensuring optimal resource allocation while keeping key stakeholders informed. A crucial aspect of the job involves rigorous cross-functional collaboration with internal teams, including Marketing, Product Development, Finance, and Legal, to align and drive key performance indicators (KPIs). Furthermore, you will manage and expand relationships with external agencies to achieve shared objectives, maintain brand integrity, and boost product awareness. Candidates should possess a degree in Business Administration or equivalent, coupled with practical experience in experiential/retail marketing, agile project management, and strong digital marketing expertise (including CDJ, CX, Social Media, CRM, and CMS). Fluent English skills are mandatory for success in this international environment.
Required Skills
Education
Successfully completed degree in Business Administration or comparable qualification
Experience
- Practical experience in experiential and/or retail marketing
- Practical experience in project management methods and tools (Agile)
- Practical experience in digital expertise (CDJ, CX, Social Media, CRM, CMS)
- Practical experience in CMI, media, PR, and advertising
- Practical experience in B2B and B2C online marketing
Languages
Additional
- Minimum contract duration of 18 months (temporary employment agency placement model)
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