Data Driven Marketing Automation Specialist | Data Driven Marketing Automation Specialist (f/m/d)
Siemens AG
Job Summary
This role at Siemens Electrification and Automation is for a visionary Marketing Automation and Data Specialist passionate about transforming marketing operations with AI and automation. The specialist will lead the design and implementation of advanced marketing automation strategies using Microsoft Office 365 Power Automation, develop AI-assisted content creation workflows with tools like Copy.ai, and drive process improvement initiatives to create scalable solutions. Key responsibilities also include optimizing the marketing technology stack, ensuring seamless integration and multilingual capabilities, and managing and analyzing marketing data in Snowflake with Power BI for actionable insights. This position offers the chance to make a significant impact by leveraging cutting-edge technology to drive the future of digital marketing in a global context.
Required Skills
Education
Bachelor’s degree in computer science, mathematics, statistics, data science, or related field.
Experience
- Several years of experience in marketing or development operations or a similar technical role
- Expertise in AI-assisted content creation tools and workflow development with a proven portfolio, moving past simple prompting to automation and enrichment
- Experience in process improvement and scaling operations in a global context
- Extensive experience with data lake systems like Snowflake
Languages
Additional
- Ability to work effectively in a multilingual, multicultural, fully digital environment.
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